How to Type Trademark Symbol Correctly

Published 25 July 2026

How to Type Trademark Symbol is an essential topic for anyone who wants to represent their brand identity and ownership in the global marketplace. The trademark symbol is a crucial element in business communication and marketing materials, used by well-known companies like Apple, Nike, and Sony to showcase their brand authenticity.

However, typing the trademark symbol can be challenging, especially for those using different keyboard layouts or devices. In this article, we will explore how to locate and type the trademark symbol using common keyboard layouts, keyboard shortcuts, alt keys, copy-paste functionality, HTML entities, and Markdown syntax.

Keyboard Layouts and Trademark Symbol Placement

Finding the trademark symbol on your keyboard can be a bit of a challenge, especially if you're not familiar with common keyboard layouts. The trademark symbol, represented by a superscript 'TM', is an essential mark for businesses and individuals to indicate their brand's ownership of intellectual property.

In this section, we will explore different keyboard layouts and devices where you can find the trademark symbol.

QWERTY Keyboard Layout

- Press and hold the 'Alt' key.

AZERTY Keyboard Layout

- Press and hold the 'AltGr' key.

Dvorak Keyboard Layout

- Press and hold the 'Alt' key.

Keyboard Typing on Different Devices

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• On laptops and desktops, press and hold the 'Alt' key and type 0153 using the number pad.
• On smartphones, some keyboards may require you to hold the symbol key and select the trademark symbol from the options.
• On tablets and touchscreen devices, you may need to search for the trademark symbol in the character map or use a keyboard layout app.

The trademark symbol ™ is an essential mark for businesses and individuals to indicate their brand's ownership of intellectual property.

Methods for Typing the Trademark Symbol

Method 1: Keyboard Shortcuts

• To use this method, simply press the Alt key and type 0153 on your Windows keyboard or Option + 2 on your Mac keyboard.
• This method is not only quick but also accurate, making it a great option for those who need to type the trademark symbol repeatedly.
• However, this method requires you to remember the keyboard shortcuts, which can be a challenge for those who are new to typing the trademark symbol.

Method 2: Alt Keys

• To use this method, press the Alt key and type the alphanumeric code.
• This method is another quick and easy option for typing the trademark symbol, but it requires more steps than the keyboard shortcut method.
• One of the benefits of this method is that it is more accessible for those who are new to typing the trademark symbol, as it doesn't require remembering keyboard shortcuts.

Method 3: Copy-Paste Functionality

• To use this method, copy the trademark symbol from a digital source and paste it into your document or text.
• This method is a great option for those who don't have access to a keyboard or for those who prefer a more visual approach to typing.
• However, this method requires an internet connection, which can be a limitation for those who are working offline.

Trademark Symbol in Different Fonts and Languages: How To Type Trademark Symbol

Font Management Software

When using Adobe Creative Cloud, users can access a vast library of fonts through the Creative Cloud Fonts feature. To access this feature, go to the "Creative Cloud" menu and select "Fonts." From there, you can browse through the available fonts and install the ones you need. Once you have installed the desired fonts, you can select them in your design project and adjust the font size and style as needed.

Similarly, Microsoft Office users can access a range of fonts through the "Font" dialog box. To access this dialog box, go to the "Home" tab and click on the "Font" button. From there, you can select the desired font, adjust the font size, and apply additional formatting options such as bold, italic, or strikethrough.

Font Styles and Sizes

The most common font styles for the trademark symbol are Arial, Calibri, and Times New Roman. These fonts provide a clean and professional look that is well-suited for branding and marketing materials. When selecting a font, consider the size of the text and the intended audience. For example, if you are designing a logo that will be used on a business card, you may want to use a larger font size to ensure that the symbol is easily readable.

1. For digital designs, use a font size between 24-48 points for the trademark symbol to ensure it is easily readable on various devices.

2. For print designs, use a font size between 12-24 points for the trademark symbol to ensure it is easily readable on various paper types.

3. Certain fonts, such as script fonts, may require a slightly larger font size to ensure the trademark symbol is readable and visually appealing.

Trademark Symbols in Multiple Languages

1. For languages that use non-Latin alphabets, such as Chinese, Japanese, or Korean, use a font that supports the desired language to ensure the trademark symbol is displayed correctly.

2. For languages that use diacritical marks, such as accents or umlauts, use a font that supports these marks to ensure the trademark symbol is displayed correctly.

Real-World Examples, How to type trademark symbol

• Coca-Cola uses the trademark symbol in multiple languages, including Spanish, French, and Mandarin, to protect its brand identity.

• Apple uses the trademark symbol in multiple languages, including Japanese, Korean, and Chinese, to protect its brand identity.

End of Discussion

Typing the trademark symbol is not just about pressing a few keys; it's about representing your brand identity and authenticity in the global marketplace. By following the methods Artikeld in this article, you can ensure that your brand's visual representation is consistent and effective, helping you to stand out from the competition.

Frequently Asked Questions

Q: Can I type a trademark symbol on my smartphone? A: Yes, you can type a trademark symbol on your smartphone by using the keyboard app or copying and pasting it from a webpage.

Q: What is the difference between a registered trademark symbol and a unregistered trademark symbol? A: A registered trademark symbol (∞) is used to indicate that a trademark has been registered with the relevant trademark office, while an unregistered trademark symbol (") is used to indicate that a trademark has not been registered.

Q: Can I use the trademark symbol in email subject lines? A: Yes, you can use the trademark symbol in email subject lines, but it's best to use it sparingly to avoid spam filters.